Montana State is the Big Sky's other dominant FCS program.
Football under Brent Vigen is estimated at $2-2.5M for 2025-26. The Bozeman market has grown significantly.
TS
The Sideline Staff·NIL DeskMontana State NIL Spending — $4M Est. 2026
Estimated NIL Spend
$4M
2025–26 est.
Top Sport
Football
$3M
Montana State is the Big Sky's other dominant FCS program.
Football under Brent Vigen is estimated at $2-2.5M for 2025-26. The Bozeman market has grown significantly.
The $4M figure above combines two sources permitted under the House v. NCAA settlement: Montana State's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $3M.
Montana State is estimated to spend $4M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #165 nationally among Division I programs.
Montana State competes in the Big Sky at the FCS level.
Football is Montana State's top NIL-funded sport with approximately $3M in estimated 2026 spending.
Montana State's $4M NIL budget can be compared against every Big Sky program and all 357 Division I schools on The Sideline's NIL Tracker.
Montana State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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