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Montana State NIL Market Index | $4.2M 2026

Rankings
School Hub
Montana State
#195 Nationally
Big Sky
FCS
Sideline Data Desk

Montana State

#194 Towson#196 Austin Peay

Sideline NIL Market Index

Big Sky · FCS

2026 Roster Market Estimate
$4.2M
Emerging Market
vs #1 Roster Market ($65.4M)6.3%
#195
National
#4
Conference
Top 55%
Nationally
By Sport
TopFootball41%
  • Football$1.7M41%
  • Men's Basketball$1.7M41%
  • Other Sports$750K18%

The Sideline owns this index.

Sport pools use The Sideline's conference and active-roster base model. This is our best current point estimate, not school payroll or a signed-contract total.

Full methodology

Player NIL values

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Public values match linked publishers; all others use the Sideline school-pool model.
School NIL BriefingUpdated August 10, 2026

Inside the Montana State NIL market

Montana State competes in the Big Sky at the FCS level. The Sideline's best current estimate for its varsity-athlete market is $4.2M. This is an independent market estimate, not reported school payroll or a sum of signed contracts.

  • Current market estimate: $4.2M, ranking #195 nationally and #4 in the Big Sky. The sport pools and active-player allocations reconcile to this one school total.
  • Where the value is concentrated: Football $1.7M, Men's Basketball $1.7M, Other Sports $750K.
  • Evidence behind this page: The estimate uses active-roster composition, current market evidence, recruiting profile, sport economics, and Big Sky market context. ESPN supplies roster biography data, not NIL values.
  • Latest update: Data refreshed August 10, 2026. The Sideline Data Desk owns the estimates, sport allocations, rankings, audits, and corrections. Read the full methodology.
The Sideline Data DeskSchool-specific market briefing

Montana State NIL FAQ

What is Montana State's estimated NIL roster value?

The Sideline's best current NIL Market Index estimate for Montana State is $4.2M. This ranks #195 nationally among Division I programs. Every sport and player pool is reconciled to that school total.

What conference does Montana State play in?

Montana State competes in the Big Sky at the FCS level.

Which Montana State sport has the highest roster value?

Football is Montana State's largest estimated NIL roster market at approximately $1.7M in 2026.

How does Montana State compare to other Big Sky schools?

Montana State's $4.2M aggregate roster market can be compared with every Big Sky program and all 357 Division I schools on The Sideline's NIL Tracker.

Is Montana State's NIL roster value the same as school spending?

No. It is The Sideline's best current estimate of athlete market value across active rosters. Historical disclosed compensation, school-directed benefits, foundation support, third-party NIL, and player market valuation are labeled separately so the same dollar is not counted twice.

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Did You Know?

Barry Sanders scored five touchdowns in the 1988 Holiday Bowl, but bowl stats did not count toward NCAA season totals then.

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