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Austin Peay NIL Spending — $2.2M Est. 2026

Austin Peay
#219 Nationally
ASUN
Lower-Tier

Austin Peay

Estimated NIL Spend

$2.2M

2025–26 est.

Top Sport

Football

$1.3M

NIL Spend Analysis

Estimated 2025-26 Total
$2.2M
Competitive
vs #1 Overall ($74M)3.0%
#219
National
#3
Conference
Top 61%
Nationally
By Sport
TopFootball59%
  • Football$1.3M59%
  • Men's Basketball$600K27%
  • Other Sports$300K14%

Player NIL values

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Estimates use school pool, roster role, position, class, jersey, and recruiting stars.
NIL ProfileASUN · 2026
The Sideline

Austin Peay is an ASUN program with FCS football.

Football is estimated at $1M for 2025-26. The Clarksville market benefits from Nashville metro proximity.

TS
The Sideline Staff·NIL Desk
Updated daily

How Austin Peay's NIL Figure Is Estimated

The $2.2M figure above combines two sources permitted under the House v. NCAA settlement: Austin Peay's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $1.3M.

Austin Peay NIL FAQ

How much does Austin Peay spend on NIL in 2026?

Austin Peay is estimated to spend $2.2M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #219 nationally among Division I programs.

What conference does Austin Peay play in?

Austin Peay competes in the ASUN at the Lower-Tier level.

Which Austin Peay sport gets the most NIL money?

Football is Austin Peay's top NIL-funded sport with approximately $1.3M in estimated 2026 spending.

How does Austin Peay compare to other ASUN schools?

Austin Peay's $2.2M NIL budget can be compared against every ASUN program and all 357 Division I schools on The Sideline's NIL Tracker.

Where does Austin Peay's NIL money come from?

Austin Peay's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.

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Quick Stats

National Rank#219
ConferenceASUN
DivisionLower-Tier
Est. Total Spend$2.2M
Primary SportFootball

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Did You Know?

Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.

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