Estimated NIL Spend
$3M
2025–26 est.
Top Sport
Men's Basketball
$2.2M
Loyola Marymount is a WCC program without football.
Men's basketball receives the primary NIL investment. The Los Angeles market gives LMU athletes exceptional commercial NIL access from the entertainment, tech, and sports industries.
LA market creates exceptional commercial NIL for a WCC program
Baseball, soccer, track, volleyball, tennis, water polo, swimming
Hover any row for total spend & share of program budget.
Loyola Marymount ranks #198 nationally in estimated NIL (Name, Image, and Likeness) spending for the 2025–26 athletic year, with a combined budget of $3M across all sports. As a Basketball program in the WCC, Loyola Marymountcompetes with the nation's top revenue-sharing and collective-funded programs to attract and retain top recruits, transfer-portal talent, and returning starters.
The Sideline's NIL Tracker compiles Loyola Marymount's reported NIL figures from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry sources. Numbers reflect estimates of Loyola Marymount's 2026 NIL budget allocations including football, men's basketball, women's basketball, baseball, softball, and Olympic sports where applicable. Men's Basketball represents the largest single-sport allocation at $2.2M.
NIL spending at Loyola Marymount continues to evolve following the House v. NCAA settlement, which permits direct revenue sharing with student-athletes starting in the 2025–26 academic year. Loyola Marymount's figures include both the school's revenue-share allocation and third-party collective deals from boosters and alumni networks. For broader context, view our complete NIL Tracker rankings or compare Loyola Marymount directly to other programs on the NIL Compare tool.
Loyola Marymount is estimated to spend $3M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #198 nationally among Division I programs.
Loyola Marymount competes in the WCC at the Basketball level.
Men's Basketball is Loyola Marymount's top NIL-funded sport with approximately $2.2M in estimated 2026 spending.
Loyola Marymount's $3M NIL budget can be compared against every WCC program and all 357 Division I schools on The Sideline's NIL Tracker.
Loyola Marymount's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Kirby Smart has beaten Nick Saban's Alabama in three of their meetings since Smart was hired at Georgia. Smart was Saban's defensive coordinator for 7 years. The student has beaten the teacher three times.