Illinois State is a Missouri Valley program with FCS football.
Football under Brock Spack is estimated at $1.5M for 2025-26. The Normal/Bloomington market benefits from Chicago area proximity.
TS
The Sideline Staff·NIL DeskIllinois State NIL Spending — $3.1M Est. 2026
Estimated NIL Spend
$3.1M
2025–26 est.
Top Sport
Football
$2M
Illinois State is a Missouri Valley program with FCS football.
Football under Brock Spack is estimated at $1.5M for 2025-26. The Normal/Bloomington market benefits from Chicago area proximity.
The $3.1M figure above combines two sources permitted under the House v. NCAA settlement: Illinois State's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $2M.
Illinois State is estimated to spend $3.1M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #195 nationally among Division I programs.
Illinois State competes in the Missouri Valley at the Basketball level.
Football is Illinois State's top NIL-funded sport with approximately $2M in estimated 2026 spending.
Illinois State's $3.1M NIL budget can be compared against every Missouri Valley program and all 357 Division I schools on The Sideline's NIL Tracker.
Illinois State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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LSU beat Oklahoma 63-28 in a playoff semifinal after leading 49-14 at halftime.
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