Saint Louis NIL Spending — $9.5M Est. 2026
Estimated NIL Spend
$9.5M
2025–26 est.
Top Sport
Men's Basketball
$7.5M
Saint Louis is one of the Atlantic 10's strongest men's basketball NIL programs.
Travis Ford's program invests heavily in the transfer portal. The St. Louis market and SLU's Midtown campus give athletes solid commercial NIL access.
The $9.5M figure above combines two sources permitted under the House v. NCAA settlement: Saint Louis's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Men's Basketball the largest single-sport allocation at $7.5M.
Saint Louis is estimated to spend $9.5M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #99 nationally among Division I programs.
Saint Louis competes in the Atlantic 10 at the Basketball level.
Men's Basketball is Saint Louis's top NIL-funded sport with approximately $7.5M in estimated 2026 spending.
Saint Louis's $9.5M NIL budget can be compared against every Atlantic 10 program and all 357 Division I schools on The Sideline's NIL Tracker.
Saint Louis's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
Create a free account to share intel, analysis, and insights on this program's NIL situation.
Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
Stack Saint Louis against any other program — side-by-side NIL spend by sport.
Compare Now
Free Weekly Newsletter
Every Sunday — top stories, transfer portal moves, NIL headlines, and the week's biggest plays. No spam, just sports.
Delivered every Sunday. Unsubscribe anytime.