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Western Illinois vs USC NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Western Illinois

Western Illinois

Ohio Valley · #294

$2.9M

VS
USC

USC

Big Ten · #6

$55.9M

4.9%Market Split95.1%

USC carries approximately $53M more aggregate roster value than Western Illinois — a 95% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$2.9M
$55.9M
National Rank
#294
#6
Conference
Ohio Valley
Big Ten
Market Gap
-$53M
+$53M

Western Illinois — by sport

  • Football$1.6M
  • Men's Basketball$550K
  • Other Sports$700K

USC — by sport

  • Football$35.2M
  • Men's Basketball$12.2M
  • Baseball$2.3M
  • Women's Basketball$4.1M
  • Softball$500K
  • Volleyball$375K
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