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Western Illinois vs USC NIL Roster Market 2026
NIL Roster Market · Head-to-Head 2026

Western Illinois
Ohio Valley · #294
$2.9M
VS

USC
Big Ten · #6
$55.9M
4.9%Market Split95.1%
USC carries approximately $53M more aggregate roster value than Western Illinois — a 95% gap.
Compare up to 5 schools
2026 Sideline NIL Market Index
scaled to top selected
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By the Numbers
Sideline Best Estimate
$2.9M
$55.9M
National Rank
#294
#6
Conference
Ohio Valley
Big Ten
Market Gap
-$53M
+$53M
Western Illinois — by sport
- Football$1.6M
- Men's Basketball$550K
- Other Sports$700K
USC — by sport
- Football$35.2M
- Men's Basketball$12.2M
- Baseball$2.3M
- Women's Basketball$4.1M
- Softball$500K
- Volleyball$375K
More Western Illinois comparisons
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