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NIL Spending Comparison · 2026

Oregon vs Texas

Head-to-head NIL spending breakdown for 2026. Texas spends approximately $14M (19%) more.

By the Numbers

Estimated NIL Spend
$58M
$72M
National Rank
#4
#1
Conference
Big Ten
SEC
Spending Gap
-$14M
+$14M

Oregon — by sport

  • Football$40M
  • Men's Basketball$8M
  • Track & Field$5M
  • Olympic Sports$5M

Texas — by sport

  • Football$40M
  • Men's Basketball$13M
  • Baseball$7M
  • Women's Basketball$4M
  • Olympic Sports$8M

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