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Northern Iowa vs USC NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

Northern Iowa

Northern Iowa

Missouri Valley · #129

$6.8M

VS
USC

USC

Big Ten · #6

$55.9M

10.9%Market Split89.1%

USC carries approximately $49M more aggregate roster value than Northern Iowa — a 88% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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Full Profile

Northern Iowa

Full Profile

USC

By the Numbers

Sideline Best Estimate
$6.8M
$55.9M
National Rank
#129
#6
Conference
Missouri Valley
Big Ten
Market Gap
-$49M
+$49M

Northern Iowa — by sport

  • Football$1.6M
  • Men's Basketball$2.9M
  • Other Sports$2.3M

USC — by sport

  • Football$35.2M
  • Men's Basketball$12.2M
  • Baseball$2.3M
  • Women's Basketball$4.1M
  • Softball$500K
  • Volleyball$375K

More Northern Iowa comparisons

Northern Iowa vs

Oregon

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Ohio State

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Indiana

Northern Iowa vs

Michigan

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