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California vs North Carolina NIL Roster Market 2026

NIL Roster Market · Head-to-Head 2026

California

California

ACC · #58

$24.9M

VS
North Carolina

North Carolina

ACC · #25

$36.9M

40.3%Market Split59.7%

North Carolina carries approximately $12M more aggregate roster value than California — a 33% gap.

Compare up to 5 schools

2026 Sideline NIL Market Index

scaled to top selected

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By the Numbers

Sideline Best Estimate
$24.9M
$36.9M
National Rank
#58
#25
Conference
ACC
ACC
Market Gap
-$12M
+$12M

California — by sport

  • Football$15.1M
  • Men's Basketball$3.3M
  • Softball$1.6M
  • Volleyball$1.2M
  • Women's Soccer$1.1M
  • Track & Field$1.4M

North Carolina — by sport

  • Football$20.4M
  • Men's Basketball$10.6M
  • Baseball$1.5M
  • Softball$1.1M
  • Volleyball$775K
  • Women's Soccer$700K
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