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NIL Spending Comparison · 2026
BYU vs Oklahoma
Head-to-head NIL spending breakdown for 2026. Oklahoma spends approximately $2M (5%) more.
BYU
Big 12
Estimated NIL Spend
$36M
National rank #19
Full BYU profile
Oklahoma
SEC
Estimated NIL Spend
$38M
National rank #16
Higher NIL spend
Full Oklahoma profile
By the Numbers
Estimated NIL Spend
$36M
$38M
National Rank
#19
#16
Conference
Big 12
SEC
Spending Gap
-$2M
+$2M
BYU — by sport
- Football$18M
- Men's Basketball$12M
- Olympic Sports$6M
Oklahoma — by sport
- Football$22M
- Men's Basketball$6M
- Baseball$6M
- Women's Basketball$2M
- Olympic Sports$2M
More BYU comparisons
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