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NIL Spending Comparison · 2026
Auburn vs Tennessee
Head-to-head NIL spending breakdown for 2026. Tennessee spends approximately $22M (38%) more.
Auburn
SEC
Estimated NIL Spend
$36M
National rank #18
Full Auburn profile
Tennessee
SEC
Estimated NIL Spend
$58M
National rank #5
Higher NIL spend
Full Tennessee profile
By the Numbers
Estimated NIL Spend
$36M
$58M
National Rank
#18
#5
Conference
SEC
SEC
Spending Gap
-$22M
+$22M
Auburn — by sport
- Football$22M
- Men's Basketball$8M
- Baseball$4M
- Olympic Sports$2M
Tennessee — by sport
- Football$35M
- Men's Basketball$18M
- Baseball$3M
- Olympic Sports$2M
More Auburn comparisons
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