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NIL Spending Comparison · 2026
Alabama vs Michigan
Head-to-head NIL spending breakdown for 2026. Michigan spends approximately $3M (7%) more.
Alabama
SEC
Estimated NIL Spend
$38M
National rank #14
Full Alabama profile
Michigan
Big Ten
Estimated NIL Spend
$41M
National rank #12
Higher NIL spend
Full Michigan profile
By the Numbers
Estimated NIL Spend
$38M
$41M
National Rank
#14
#12
Conference
SEC
Big Ten
Spending Gap
-$3M
+$3M
Alabama — by sport
- Football$22M
- Men's Basketball$8M
- Baseball$4M
- Women's Basketball$2M
- Olympic Sports$2M
Michigan — by sport
- Football$22M
- Men's Basketball$10.5M
- Hockey$3M
- Olympic Sports$5.5M
More Alabama comparisons
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