UC San Diego recently completed its transition to Division I and is building its NIL program.
The San Diego market is one of the nation's premier commercial NIL environments.
TS
The Sideline Staff·NIL DeskUC San Diego NIL Spending — $3.2M Est. 2026
Estimated NIL Spend
$3.2M
2025–26 est.
Top Sport
Men's Basketball
$2M
UC San Diego recently completed its transition to Division I and is building its NIL program.
The San Diego market is one of the nation's premier commercial NIL environments.
The $3.2M figure above combines two sources permitted under the House v. NCAA settlement: UC San Diego's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Men's Basketball the largest single-sport allocation at $2M.
UC San Diego is estimated to spend $3.2M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #190 nationally among Division I programs.
UC San Diego competes in the Big West at the Lower-Tier level.
Men's Basketball is UC San Diego's top NIL-funded sport with approximately $2M in estimated 2026 spending.
UC San Diego's $3.2M NIL budget can be compared against every Big West program and all 357 Division I schools on The Sideline's NIL Tracker.
UC San Diego's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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