Tarleton State has been building its NIL program after FCS reclassification.
The Stephenville market benefits from DFW metro proximity.
TS
The Sideline Staff·NIL DeskTarleton State NIL Spending — $2M Est. 2026
Estimated NIL Spend
$2M
2025–26 est.
Top Sport
Football
$1.2M
Tarleton State has been building its NIL program after FCS reclassification.
The Stephenville market benefits from DFW metro proximity.
The $2M figure above combines two sources permitted under the House v. NCAA settlement: Tarleton State's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $1.2M.
Tarleton State is estimated to spend $2M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #228 nationally among Division I programs.
Tarleton State competes in the WAC at the Lower-Tier level.
Football is Tarleton State's top NIL-funded sport with approximately $1.2M in estimated 2026 spending.
Tarleton State's $2M NIL budget can be compared against every WAC program and all 357 Division I schools on The Sideline's NIL Tracker.
Tarleton State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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