Lamar · football

Lucas Powell

QB · Freshman · #12 · 5' 9" · 189 lbs

From Lumberton, TX

Estimated 2026 NIL Value

$7K to $18.5K

Midpoint estimate: $13Kmedium confidence

How we got there

Lamar total NIL spend$1.3M
Football pool share$1.01M
Average per roster spot$9.7K
Position (QB) multiplier6.00x
Class year (Freshman) multiplier0.75x
Jersey heuristic1.04x
Roster role proxy0.85x

Estimates use school spend, sport pool share, roster role/depth proxies, and player-specific multipliers. Confirmed top-100 values override the model; all other values are independent estimates, not official disclosures.

Other Lamar QBs

Ty Bryson

Freshman · #11

$26.5K

Robert Coleman

Senior · #4

$35.5K

Aiden McCown

Sophomore · #14

$16K

Julian Salazar

Freshman · #6

$4.5K

ESPN profile