Dayton NIL Spending — $5M Est. 2026
Estimated NIL Spend
$5M
2025–26 est.
Top Sport
Men's Basketball
$4M
Dayton is one of the Atlantic 10's strongest basketball NIL programs.
Anthony Grant's program has been a consistent NCAA Tournament team, and the Flyer Faithful donor base is among the most loyal in the sport. The 2020 Final Four appearance before COVID cancelations energized donors significantly.
The $5M figure above combines two sources permitted under the House v. NCAA settlement: Dayton's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Men's Basketball the largest single-sport allocation at $4M.
Dayton is estimated to spend $5M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #150 nationally among Division I programs.
Dayton competes in the Atlantic 10 at the Basketball level.
Men's Basketball is Dayton's top NIL-funded sport with approximately $4M in estimated 2026 spending.
Dayton's $5M NIL budget can be compared against every Atlantic 10 program and all 357 Division I schools on The Sideline's NIL Tracker.
Dayton's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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LSU beat Oklahoma 63-28 in a playoff semifinal after leading 49-14 at halftime.
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