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Buffalo NIL Spending — $5M Est. 2026

Buffalo
#147 Nationally
MAC
G5

Buffalo

Estimated NIL Spend

$5M

2025–26 est.

Top Sport

Football

$3.5M

NIL Spend Analysis

Estimated 2025-26 Total
$5M
Mid-Major Power
vs #1 Overall ($74M)6.8%
#147
National
#10
Conference
Top 41%
Nationally
By Sport
TopFootball70%
  • Football$3.5M70%
  • Men's Basketball$1.1M22%
  • Other Sports$400K8%

Player NIL values

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Estimates use school pool, roster role, position, class, jersey, and recruiting stars.
NIL ProfileMAC · 2026
The Sideline

Buffalo is a MAC program with a developing NIL operation.

Football is estimated at $2.5-3M for 2025-26. Proximity to the Toronto market gives athletes some unique commercial NIL access.

TS
The Sideline Staff·NIL Desk
Updated daily

How Buffalo's NIL Figure Is Estimated

The $5M figure above combines two sources permitted under the House v. NCAA settlement: Buffalo's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $3.5M.

Buffalo NIL FAQ

How much does Buffalo spend on NIL in 2026?

Buffalo is estimated to spend $5M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #147 nationally among Division I programs.

What conference does Buffalo play in?

Buffalo competes in the MAC at the G5 level.

Which Buffalo sport gets the most NIL money?

Football is Buffalo's top NIL-funded sport with approximately $3.5M in estimated 2026 spending.

How does Buffalo compare to other MAC schools?

Buffalo's $5M NIL budget can be compared against every MAC program and all 357 Division I schools on The Sideline's NIL Tracker.

Where does Buffalo's NIL money come from?

Buffalo's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.

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Quick Stats

National Rank#147
ConferenceMAC
DivisionG5
Est. Total Spend$5M
Primary SportFootball

Nearby Rankings

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Did You Know?

Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.

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