Player profileUSC Upstate Men's Basketball
USC Upstate · Men's Basketball
CJ Rich
G · Junior · #21 · 5' 9" · 174 lbs
From Columbia, SC
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Estimated NIL value
$126.5K
USC Upstate · Men's Basketball
CJ Rich
G · Junior · #21 · 5' 9" · 174 lbs
From Columbia, SC
Loading live player file…
Estimated NIL value
$126.5K
USC Upstate · Men's Basketball
G · Junior · #21 · 5' 9" · 174 lbs
From Columbia, SC
Estimated NIL value
$126.5K
Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
CJ Rich is a 5' 9" 174 lbs Junior Guard for USC Upstate and is listed by ESPN from Columbia, SC. CJ Rich ranks 6th within the current USC Upstate men's basketball roster. The modeled value is $126.5K, with $126.5K allocated to reconcile the sport pool.
Pool share by sport
5.9%
Men's Basketball pool: $2.15M
Pool share of school
4.0%
USC Upstate roster market: $3.2M
Roster dollars tracked
$2.15M
USC Upstate Men's Basketball pool-accounting sum
Recent game logs
4
Latest verified ESPN appearances
Live player file
Last updated Sep 1, 2026
Position
Guard
Class
Junior
Jersey
#21
Height
5' 9"
Weight
174 lbs
Hometown
Columbia, SC
Roster status
Active
Current listing
South Carolina Upstate Spartans
2026 season production
ESPN player feedSeason Averages
3.3
Points
1.0
Rebounds
1.3
Assists
0.3
Steals
0.3
Blocks
57.1
Field goal %
Season Totals
13
Points
4
Rebounds
5
Assists
1
Steals
1
Blocks
57.1
Field goal %
Season Misc Totals
0
DD2
0
TD3
0
DQ
0
EJECT
0
TECH
0
FLAG
Career history
| Season | Team | PTS | REB | AST | STL | BLK | FG% | 3P% | FT% |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | South Carolina Upstate Spartans | 0.0 | 0.3 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 |
| 2025 | South Carolina Upstate Spartans | 0.5 | 0.3 | 0.1 | 0.3 | 0.0 | 25.0 | 0.0 | 50.0 |
| 2026 | South Carolina Upstate Spartans | 3.3 | 1.0 | 1.3 | 0.3 | 0.3 | 57.1 | 75.0 | 66.7 |
| Career | All teams | 0.8 | 0.4 | 0.3 | 0.2 | 0.0 | 33.3 | 33.3 | 60.0 |
| Season | Team | PTS | REB | AST | STL | BLK | FG% | 3P% | FT% |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | South Carolina Upstate Spartans | 0 | 2 | 0 | 0 | 0 | 0.0 | 0.0 | 0.0 |
| 2025 | South Carolina Upstate Spartans | 7 | 4 | 2 | 4 | 0 | 25.0 | 0.0 | 50.0 |
| 2026 | South Carolina Upstate Spartans | 13 | 4 | 5 | 1 | 1 | 57.1 | 75.0 | 66.7 |
| Career | All teams | 20 | 10 | 7 | 5 | 1 | 33.3 | 33.3 | 60.0 |
| Season | Team | DD2 | TD3 | DQ | EJECT | TECH | FLAG | AST/TO | STL/TO |
|---|---|---|---|---|---|---|---|---|---|
| 2025 | South Carolina Upstate Spartans | 0 | 0 | 0 | 0 | 0 | 0 | 0.3 | 0.7 |
| 2026 | South Carolina Upstate Spartans | 0 | 0 | 0 | 0 | 0 | 0 | 1.7 | 0.3 |
| Career | All teams | 0 | 0 | 0 | 0 | 0 | 0 | 0.8 | 0.6 |
Latest games
Sideline Data Desk
Lead guards receive a premium for possession control, scoring creation, and year-round visibility in the transfer and commercial markets. For CJ Rich, the current roster role, class, recruiting signal, program market, and available market evidence produce a $126.5K headline case.
The visible base estimate is $126.5K. The pool-accounting allocation is $126.5K, equal to about 5.9% of the USC Upstate men's basketball market. The player ranks 6th on that roster.
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Other USC Upstate G estimates.
Recent player-specific reporting from school and national college-sports sources, newest first. NIL and endorsement stories are marked when relevant.
