What is Keith Lamar's estimated 2026 NIL value?

Keith Lamar carries a projected 2026 NIL range of $30K to $48K, with a midpoint of $39K.

How does Keith Lamar's NIL estimate fit inside Southern's total?

Keith Lamar's best current estimate is $39K. The pool-accounting allocation is $39K, about 0.8% of Southern's market index and 2.0% of the men's basketball pool.

Back to Southern NIL School NIL Page School Hub

Player profileSouthern Men's Basketball

Southern · Men's Basketball

Keith Lamar

Q: How confident is the model in Keith Lamar's NIL number?

Watchlist confidence at 58 out of 100. We have enough context to frame the range, but not enough sourced detail to call it tight.

F · Senior · #11 · 6' 6" · 215 lbs

From Atlanta, GA

Keith Lamar is a 6' 6" 215 lbs Senior Forward for Southern and is listed by ESPN from Atlanta, GA. Keith Lamar ranks 12th within the current Southern men's basketball roster. The modeled value is $39K, with $39K allocated to reconcile the sport pool.

View Southern NIL Page Open School Hub ESPN player profile

Estimated NIL value

2026 value

$39K

Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.

Confidence meter

Watchlist confidence

We have enough context to frame the range, but not enough sourced detail to call it tight.

Pool share by sport

2.0%

Men's Basketball pool: $1.95M

Pool share of school

0.8%

Southern roster market: $4.95M

Roster dollars tracked

$1.95M

Southern Men's Basketball pool-accounting sum

Recent game logs

Latest verified ESPN appearances

Sourced from

ESPN

College Sports Commission

CBS Sports

Yahoo Sports

Live player file

Roster, recruiting and production

Live sources connected

Last updated Sep 2, 2026

Position

Forward

Class

Senior

Jersey

#11

Height

6' 6"

Weight

215 lbs

Hometown

Atlanta, GA

Roster status

Active

Current listing

Southern Jaguars

2026 season production

ESPN player feed

Season Averages

2.3

Points

1.7

Rebounds

0.7

Assists

0.1

Steals

0.1

Blocks

22.2

Field goal %

Season Totals

Points

Rebounds

Assists

Steals

Blocks

22.2

Field goal %

Season Misc Totals

DD2

TD3

EJECT

TECH

FLAG

Career history

Season-by-season production

All available college seasons

Season AveragesCareer totals included

Season	Team	PTS	REB	AST	STL	BLK	FG%	3P%	FT%
2021	Stetson Hatters	1.5	1.3	0.4	0.2	0.2	33.3	35.0	40.0
2022	Stetson Hatters	0.4	0.5	0.2	0.1	0.1	13.3	15.4	50.0
2024	Florida A&M Rattlers	13.8	5.3	1.4	1.2	0.4	45.9	42.4	75.5
2025	Stephen F. Austin Lumberjacks	5.0	2.0	0.9	0.3	0.2	34.6	28.6	36.7
2026	Southern Jaguars	2.3	1.7	0.7	0.1	0.1	22.2	19.0	0.0
Career	All teams	5.8	2.5	0.8	0.5	0.2	39.6	33.3	64.9

Season TotalsCareer totals included

Season	Team	PTS	REB	AST	STL	BLK	FG%	3P%	FT%
2021	Stetson Hatters	29	25	7	4	3	33.3	35.0	40.0
2022	Stetson Hatters	7	8	4	1	1	13.3	15.4	50.0
2024	Florida A&M Rattlers	373	142	39	33	12	45.9	42.4	75.5
2025	Stephen F. Austin Lumberjacks	141	55	24	9	5	34.6	28.6	36.7
2026	Southern Jaguars	16	12	5	1	1	22.2	19.0	0.0
Career	All teams	566	242	79	48	22	39.6	33.3	64.9

Season Misc TotalsCareer totals included

Season	Team	DD2	DQ	TECH	AST/TO	STL/TO
2021	Stetson Hatters	0	0	0	1.8	1.0
2022	Stetson Hatters	0	0	0	4.0	1.0
2024	Florida A&M Rattlers	3	2	0	0.8	0.6
2025	Stephen F. Austin Lumberjacks	0	1	1	1.0	0.4
2026	Southern Jaguars	0	0	0	1.0	0.2
Career	All teams	3	3	1	0.9	0.6

Latest games

Texas State BobcatsDec 11, 2025 · 86-830 PTS · 1 REB · 0 AST · 0 STL L

Texas LonghornsDec 9, 2025 · 95-690 PTS · 2 REB · 2 AST · 0 STL WLouisiana Christian WildcatsDec 1, 2025 · 101-485 PTS · 5 REB · 1 AST · 1 STL W

Northwestern State DemonsNov 29, 2025 · 75-733 PTS · 1 REB · 0 AST · 0 STL L

San José State SpartansNov 22, 2025 · 80-665 PTS · 2 REB · 1 AST · 0 STL L

Washington HuskiesNov 19, 2025 · 99-93 2OT3 PTS · 0 REB · 0 AST · 0 STL WChampion Christian TigersNov 16, 2025 · 129-640 PTS · 1 REB · 1 AST · 0 STL

Connected sourcesESPN roster profileESPN career statistics and game logs

Sideline Data Desk

Player market brief

2026 NIL Market Index

Frontcourt value reflects size scarcity, two-way role, production potential, and demand across the national transfer market. For Keith Lamar, the current roster role, class, recruiting signal, program market, and available market evidence produce a $39K headline case.

The visible base estimate is $39K. The pool-accounting allocation is $39K, equal to about 2.0% of the Southern men's basketball market. The player ranks 12th on that roster.

Roster biography fields are imported from ESPN. Rankings, ranges, confidence, and valuation analysis are produced and maintained by The Sideline. The figures are market estimates, not salary or contract disclosures.Read the Sideline NIL methodology

Stay in the school universe

School NIL Page

Southern NIL

Full school breakdown, roster search, market tiers, and position-by-position comps.

School Hub

Southern Community

News, discussion, fan context, and the broader program view beyond NIL dollars.

Latest player news

Loading the newest player-specific reporting…

Quick jump

Southern NIL pageOpen Southern school hubOpen All NIL playersBrowse

Where the number comes from

Aggregate roster market$4.95M

Men's Basketball pool$1.95M

Player midpoint$39K

Confidence score58/100

Same-room comps

Other Southern F estimates.

Malek Abdelgowad

Senior · #8

$104.5K

DaMariee Jones

Senior · #1

$84.5K

Femi Olaniyan

Junior · #7

$57K

AJ Barnes

Senior · #12

$48.5K

Terrance Dixon Jr.

Senior · #23

$43K

Puoch Dobuol

Senior · #35

$33K

ESPN profile

Player profileSouthern Men's Basketball

Southern · Men's Basketball

Keith Lamar

F · Senior · #11 · 6' 6" · 215 lbs

From Atlanta, GA

Loading live player file…

Estimated NIL value

2026 value

$39K

Keith Lamar

F · Senior · #11 · 6' 6" · 215 lbs

From Atlanta, GA

Season

Team

PTS

REB

AST

STL

BLK

FG%

3P%

FT%

2021

Stetson Hatters

1.5

1.3

0.4

0.2

33.3

35.0

40.0

2022

Stetson Hatters

0.4

0.5

0.2

0.1

13.3

15.4

50.0

2024

Florida A&M Rattlers

13.8

5.3

1.4

1.2

0.4

45.9

42.4

75.5

2025

Stephen F. Austin Lumberjacks

5.0

2.0

0.9

0.3

0.2

34.6

28.6

36.7

2026

Southern Jaguars

2.3

1.7

0.7

0.1

22.2

19.0

0.0

Career

All teams

5.8

2.5

0.8

0.5

0.2

39.6

33.3

64.9

Season

Team

PTS

REB

AST

STL

BLK

FG%

3P%

FT%

2021

Stetson Hatters

33.3

35.0

40.0

2022

Stetson Hatters

13.3

15.4

50.0

2024

Florida A&M Rattlers

373

142

45.9

42.4

75.5

2025

Stephen F. Austin Lumberjacks

141

34.6

28.6

36.7

2026

Southern Jaguars

22.2

19.0

0.0

Career

All teams

566

242

39.6

33.3

64.9

Season

Team

DD2

TD3

EJECT

TECH

FLAG

AST/TO

STL/TO

2021

Stetson Hatters

1.8

1.0

2022

Stetson Hatters

4.0

1.0

2024

Florida A&M Rattlers

0.8

0.6

2025

Stephen F. Austin Lumberjacks

1.0

0.4

2026

Southern Jaguars

1.0

0.2

Career

All teams

0.9

0.6

Latest player news

Recent player-specific reporting from school and national college-sports sources, newest first. NIL and endorsement stories are marked when relevant.

No recent player-specific coverage turned up for Keith Lamar. The profile, current roster data, game history, and market estimate remain available above.