
California · Men's Basketball
DeJuan Campbell
G · Senior · #1 · 6' 2" · 205 lbs
From Hampton, VA
Loading live player file…
Estimated NIL value
$767.3K

California · Men's Basketball
DeJuan Campbell
G · Senior · #1 · 6' 2" · 205 lbs
From Hampton, VA
Loading live player file…
Estimated NIL value
$767.3K

California · Men's Basketball
G · Senior · #1 · 6' 2" · 205 lbs
From Hampton, VA
Live player file
Latest source check Aug 29, 2026
Position
Guard
Class
Senior
Jersey
#1
Height
6' 2"
Weight
205 lbs
Hometown
Hampton, VA
Estimated NIL value
$767.3K
Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
DeJuan Campbell is a 6' 2" 205 lbs Senior Guard for California and is listed by ESPN from Hampton, VA. DeJuan Campbell ranks 1st within the current California men's basketball roster. The modeled value is $767.3K, with $767.3K allocated to reconcile the sport pool.
Pool share by sport
23.6%
Men's Basketball pool: $3.25M
Pool share of school
3.1%
California roster market: $24.85M
Roster dollars tracked
$3.25M
California Men's Basketball pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Roster status
Active
Current listing
California Golden Bears
2026 season production
ESPN player feedSeason Averages
23
GP
1
GS
15.2
MIN
1.2-3.4
Field goals
35.4
FG%
0.5-1.3
3PT
Season Totals
28-79
Field goals
35.4
FG%
12-30
3PT
40.0
3P%
7-16
FT
43.8
FT%
Season Misc Totals
0
DD2
0
TD3
0
DQ
0
EJECT
1
TECH
0
FLAG
Career history
| Season | Team | GP | GS | MIN | FG | FG% | 3PT | 3P% | FT |
|---|---|---|---|---|---|---|---|---|---|
| 2023 | Western Carolina Catamounts | 34 | 16 | 22.0 | 1.8-4.4 | 41.2 | 0.3-1.4 | 21.7 | 1.1-1.4 |
| 2024 | Western Carolina Catamounts | 32 | 29 | 29.5 | 4.6-8.6 | 52.9 | 0.8-1.9 | 41.0 | 1.7-2.3 |
| 2025 | California Golden Bears | 27 | 16 | 25.8 | 2.7-7.9 | 34.3 | 0.7-2.9 | 22.8 | 1.7-2.4 |
| 2026 | California Golden Bears | 23 | 1 | 15.2 | 1.2-3.4 | 35.4 | 0.5-1.3 | 40.0 | 0.3-0.7 |
| Career | All teams | 116 | 62 | 23.6 | 2.7-6.2 | 43.0 | 0.6-1.9 | 30.1 | 1.2-1.7 |
| Season | Team | FG | FG% | 3PT | 3P% | FT | FT% | OR | DR |
|---|---|---|---|---|---|---|---|---|---|
| 2023 | Western Carolina Catamounts | 61-148 | 41.2 | 10-46 | 21.7 | 37-46 | 80.4 | 11 | 80 |
| 2024 | Western Carolina Catamounts | 146-276 | 52.9 | 25-61 | 41.0 | 53-73 | 72.6 | 14 | 105 |
| 2025 | California Golden Bears | 73-213 |
| Season | Team | DD2 | TD3 | DQ | EJECT | TECH | FLAG | AST/TO | STL/TO |
|---|---|---|---|---|---|---|---|---|---|
| 2023 | Western Carolina Catamounts | 1 | 0 | 0 | 0 | 0 | 0 | 2.2 | 0.8 |
| 2024 | Western Carolina Catamounts | 0 | 0 | 1 | 0 | 1 | 0 | 1.1 | 0.6 |
| 2025 | California Golden Bears |
Latest games
Sideline Data Desk
Lead guards receive a premium for possession control, scoring creation, and year-round visibility in the transfer and commercial markets. For DeJuan Campbell, the current roster role, class, recruiting signal, program market, and available market evidence produce a $767.3K headline case.
The visible base estimate is $767.3K. The pool-accounting allocation is $767.3K, equal to about 23.6% of the California men's basketball market. The player ranks 1st on that roster.
We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.
Other California G estimates.
| 34.3 |
| 18-79 |
| 22.8 |
| 46-64 |
| 71.9 |
| 14 |
| 53 |
| 2026 | California Golden Bears | 28-79 | 35.4 | 12-30 | 40.0 | 7-16 | 43.8 | 8 | 34 |
| Career | All teams | 308-716 | 43.0 | 65-216 | 30.1 | 143-199 | 71.9 | 47 | 272 |
| 0 |
| 0 |
| 0 |
| 0 |
| 1 |
| 0 |
| 1.2 |
| 0.7 |
| 2026 | California Golden Bears | 0 | 0 | 0 | 0 | 1 | 0 | 1.4 | 0.8 |
| Career | All teams | 1 | 0 | 1 | 0 | 3 | 0 | 1.4 | 0.7 |