The Sideline NIL ReportUtah Football
Utah sideline stock
Keith Olson
OL · Senior · #74 · 6' 6" · 307 lbs · 3★ recruit
From Napavine, WA
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Sideline market estimate
$49.8K
Utah sideline stock
Keith Olson
OL · Senior · #74 · 6' 6" · 307 lbs · 3★ recruit
From Napavine, WA
Loading live player file…
Sideline market estimate
$49.8K
Utah sideline stock
OL · Senior · #74 · 6' 6" · 307 lbs
★★★★★3★ RecruitFrom Napavine, WA
Live player file
Latest source check Aug 15, 2026
Position
Offensive Lineman
Class
Senior
Jersey
#74
Height
6' 6"
Weight
307 lbs
Hometown
Sideline market estimate
$49.8K
Best current Sideline estimate based on role, roster, recruiting, current market evidence, and school-pool reconciliation.
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
Keith Olson is a 6' 6" 307 lbs Senior Offensive Lineman for Utah and is listed by ESPN from Napavine, WA. The Sideline places the player 32nd within the current Utah football roster. The $49.8K headline is The Sideline's best current estimate and $49.8K is the allocation used to reconcile the sport pool.
Pool share by sport
0.4%
Football pool: $13.85M
Pool share of school
0.2%
Utah roster market: $23.05M
Roster dollars tracked
$13.85M
Utah Football pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Napavine, WA
Roster status
Active
Current listing
Utah Utes
Recruit rating
3-star
Sideline Data Desk
Offensive-line value is driven by starting scarcity, retention importance, recruiting pedigree, and the premium attached to protecting high-value offenses. For Keith Olson, the current roster role, class, recruiting signal, program market, and available market evidence produce a $49.8K headline case.
The visible base estimate is $49.8K. The pool-accounting allocation is $49.8K, equal to about 0.4% of the Utah football market. The player ranks 32nd on that roster.
School NIL Page
Utah NIL
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Other Utah OL estimates.
