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Utah Valley NIL Spending — $1.2M Est. 2026

Utah Valley
#280 Nationally
WAC
Lower-Tier

Utah Valley

Estimated NIL Spend

$1.2M

2025–26 est.

Top Sport

Men's Basketball

$900K

NIL Spend Analysis

Estimated 2025-26 Total
$1.2M
Budget-Conscious
vs #1 Overall ($74M)1.6%
#280
National
#5
Conference
Top 78%
Nationally
By Sport
TopMen's Basketball75%
  • Men's Basketball$900K75%
  • Women's Basketball$200K17%
  • Other Sports$100K8%

Player NIL values

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Estimates use school pool, roster role, position, class, jersey, and recruiting stars.
NIL ProfileWAC · 2026
The Sideline

Utah Valley is a WAC program without football.

The Orem/Provo market gives UVU athletes decent commercial NIL access from the growing Wasatch Front tech and business sectors.

TS
The Sideline Staff·NIL Desk
Updated daily

How Utah Valley's NIL Figure Is Estimated

The $1.2M figure above combines two sources permitted under the House v. NCAA settlement: Utah Valley's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Men's Basketball the largest single-sport allocation at $900K.

Utah Valley NIL FAQ

How much does Utah Valley spend on NIL in 2026?

Utah Valley is estimated to spend $1.2M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #280 nationally among Division I programs.

What conference does Utah Valley play in?

Utah Valley competes in the WAC at the Lower-Tier level.

Which Utah Valley sport gets the most NIL money?

Men's Basketball is Utah Valley's top NIL-funded sport with approximately $900K in estimated 2026 spending.

How does Utah Valley compare to other WAC schools?

Utah Valley's $1.2M NIL budget can be compared against every WAC program and all 357 Division I schools on The Sideline's NIL Tracker.

Where does Utah Valley's NIL money come from?

Utah Valley's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.

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Quick Stats

National Rank#280
ConferenceWAC
DivisionLower-Tier
Est. Total Spend$1.2M
Primary SportMen's Basketball

Nearby Rankings

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Did You Know?

Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.

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