Inside the UNC Wilmington NIL market
UNC Wilmington competes in the CAA at the FCS level. The Sideline's best current estimate for its varsity-athlete market is $3M. This is an independent market estimate, not reported school payroll or a sum of signed contracts.
- Current market estimate: $3M, ranking #278 nationally and #9 in the CAA. The sport pools and active-player allocations reconcile to this one school total.
- Where the value is concentrated: Men's Basketball $2M, Women's Basketball $575K, Other Sports $425K.
- Evidence behind this page: The estimate uses active-roster composition, current market evidence, recruiting profile, sport economics, and CAA market context. ESPN supplies roster biography data, not NIL values.
- Latest update: Data refreshed August 10, 2026. The Sideline Data Desk owns the estimates, sport allocations, rankings, audits, and corrections. Read the full methodology.

