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The Sideline NIL ReportSMU Football
PJ Williams

SMU sideline stock

PJ Williams

PJ Williams's NIL figure is based on public reporting and deal research already tracked by The Sideline, so this page shows the reported value instead of a projected band. The page pulls together the estimate, the confidence read, and the latest public NIL chatter in one fast scan.

2026 NIL value

$890K

Midpoint signal: $890K

Confidence meter

High confidence

Backed by strong public reporting and deal research, so this page shows the reported value we track.

Share of sport pool

7.7%

Football pool: $11.5M

Share of school total

6.1%

SMU total: $14.5M

Roster dollars tracked

$11.5M

SMU Football pool-accounting sum

Coverage hits

0

No fresh NIL chatter found

The Sideline read

PJ Williams sits inside the SMU Football money picture as a football piece with a midpoint NIL signal of $890K. That lands at roughly 7.7% of the team's sport pool.

The confidence meter reflects how much hard public reporting exists versus how much of the range is still being inferred from roster role, school spend, and recent NIL coverage.

This page is built for fast scanning: estimate first, context second, methodology third.See the full NIL methodology

Stay in the school universe

School NIL Page

SMU NIL

Full school breakdown, roster search, spending tiers, and position-by-position comps.

School Hub

Hub not live yet

This program has a NIL page, but no dedicated community hub is wired up yet.

NIL coverage and deal chatter

We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.

No fresh NIL-specific coverage turned up for PJ Williams. That usually means the range above is leaning more on roster context and school-level reporting than on newly published player-specific deal coverage.

Where the number comes from

School NIL total$14.5M
Football pool$11.5M
Player midpoint$890K
Confidence score96/100