The Sideline NIL ReportNorth Carolina Football
Adrian Wilson

North Carolina sideline stock

Adrian Wilson

WR · Freshman · #17 · 6' 1" · 170 lbs

4★ Recruit

From Anchorage, AK

Adrian Wilson is a 6' 1" 170 lbs Freshman Wide Receiver for North Carolina and is listed by ESPN from Anchorage, AK. The Sideline places the player 13th within the current North Carolina football roster. The $542K headline is The Sideline's high-side case; $437.4K is the visible base estimate and $909K is the internal allocation that reconciles the sport pool.

2026 high-side NIL estimate

$542K

Sideline range: $332K-$542K

Visible base estimate: $437.4K

Pool-accounting allocation: $909K

Confidence meter

Watchlist confidence

We have enough context to frame the range, but not enough sourced detail to call it tight.

Pool share by sport

3.9%

Football pool: $23.48M

Pool share of school

2.1%

North Carolina roster market: $42.7M

Roster dollars tracked

$23.48M

North Carolina Football pool-accounting sum

Coverage hits

0

No fresh NIL chatter found

Sideline Data Desk

Player market brief

2026 NIL Market Index

The model rewards proven offensive skill players for touch volume, highlight potential, and consumer-facing visibility. For Adrian Wilson, the current roster role, class, recruiting signal, program market, and available market evidence produce a $542K headline case.

The visible base estimate is $437.4K. The pool-accounting allocation is $909K, equal to about 3.9% of the North Carolina football market. The player ranks 13th on that roster.

Position

Wide Receiver

Class

Freshman

Jersey

#17

Size

6' 1" / 170 lbs

Hometown

Anchorage, AK

Team market rank

13th

Roster biography fields are imported from ESPN. Rankings, ranges, confidence, and valuation analysis are produced and maintained by The Sideline. The figures are market estimates, not salary or contract disclosures.Read the Sideline NIL methodology

Stay in the school universe

School NIL Page

North Carolina NIL

Full school breakdown, roster search, market tiers, and position-by-position comps.

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NIL coverage and deal chatter

We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.

No fresh NIL-specific coverage turned up for Adrian Wilson. That usually means the range above is leaning more on roster context and school-level reporting than on newly published player-specific deal coverage.

Where the number comes from

Aggregate roster market$42.7M
Football pool$23.48M
Player midpoint$437.4K
Confidence score58/100