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The Sideline NIL ReportKentucky Football
Lance Heard

Kentucky sideline stock

Lance Heard

OT

4★ Recruit

Lance Heard's NIL figure is based on public reporting and deal research already tracked by The Sideline, so this page shows the reported value instead of a projected band. The page pulls together the estimate, the confidence read, and the latest public NIL chatter in one fast scan.

2026 NIL value

$972K

Midpoint signal: $972K

Confidence meter

High confidence

Backed by strong public reporting and deal research, so this page shows the reported value we track.

Share of sport pool

4.9%

Football pool: $20M

Share of school total

2.3%

Kentucky total: $43M

Roster dollars tracked

$20M

Kentucky Football pool-accounting sum

Coverage hits

0

No fresh NIL chatter found

The Sideline read

Lance Heard sits inside the Kentucky Football money picture as a OT piece with a midpoint NIL signal of $972K. That lands at roughly 4.9% of the team's sport pool.

The confidence meter reflects how much hard public reporting exists versus how much of the range is still being inferred from roster role, school spend, and recent NIL coverage.

This page is built for fast scanning: estimate first, context second, methodology third.See the full NIL methodology

Stay in the school universe

School NIL Page

Kentucky NIL

Full school breakdown, roster search, spending tiers, and position-by-position comps.

School Hub

Hub not live yet

This program has a NIL page, but no dedicated community hub is wired up yet.

NIL coverage and deal chatter

We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.

No fresh NIL-specific coverage turned up for Lance Heard. That usually means the range above is leaning more on roster context and school-level reporting than on newly published player-specific deal coverage.

Where the number comes from

School NIL total$43M
Football pool$20M
Player midpoint$972K
Confidence score96/100

Same-room comps

Other Kentucky OT estimates.