The Sideline NIL ReportKansas Football
Kansas sideline stock
Cole Ballard
QB · Junior · #15 · 6' 2" · 218 lbs
From Westfield, IN
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Sideline market estimate
$270.9K
Kansas sideline stock
Cole Ballard
QB · Junior · #15 · 6' 2" · 218 lbs
From Westfield, IN
Loading live player file…
Sideline market estimate
$270.9K
Kansas sideline stock
QB · Junior · #15 · 6' 2" · 218 lbs
From Westfield, IN
Live player file
Latest source check Aug 16, 2026
Position
Quarterback
Class
Junior
Jersey
#15
Height
6' 2"
Weight
218 lbs
Hometown
Sideline market estimate
$270.9K
Best current Sideline estimate based on role, roster, recruiting, current market evidence, and school-pool reconciliation.
Pool-accounting allocation: $379K
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
Cole Ballard is a 6' 2" 218 lbs Junior Quarterback for Kansas and is listed by ESPN from Westfield, IN. The Sideline places the player 22nd within the current Kansas football roster. The $270.9K headline is The Sideline's best current estimate and $379K is the allocation used to reconcile the sport pool.
Pool share by sport
2.0%
Football pool: $19.3M
Pool share of school
1.2%
Kansas roster market: $32.7M
Roster dollars tracked
$19.3M
Kansas Football pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Westfield, IN
Roster status
Active
Current listing
Kansas Jayhawks
Sideline Data Desk
Quarterbacks receive the strongest football premium because role scarcity, weekly visibility, and offensive control compound their market value. For Cole Ballard, the current roster role, class, recruiting signal, program market, and available market evidence produce a $270.9K headline case.
The visible base estimate is $270.9K. The pool-accounting allocation is $379K, equal to about 2.0% of the Kansas football market. The player ranks 22nd on that roster.
School NIL Page
Kansas NIL
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Other Kansas QB estimates.
