IU Indianapolis (formerly IUPUI) is a Horizon League program without football.
The Indianapolis market gives IUI athletes solid commercial NIL access from one of the Midwest's premier sports and business markets.
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The Sideline Staff·NIL DeskIU Indianapolis NIL Spending — $1M Est. 2026
Estimated NIL Spend
$1M
2025–26 est.
Top Sport
Men's Basketball
$700K
IU Indianapolis (formerly IUPUI) is a Horizon League program without football.
The Indianapolis market gives IUI athletes solid commercial NIL access from one of the Midwest's premier sports and business markets.
The $1M figure above combines two sources permitted under the House v. NCAA settlement: IU Indianapolis's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Men's Basketball the largest single-sport allocation at $700K.
IU Indianapolis is estimated to spend $1M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #299 nationally among Division I programs.
IU Indianapolis competes in the Horizon at the Lower-Tier level.
Men's Basketball is IU Indianapolis's top NIL-funded sport with approximately $700K in estimated 2026 spending.
IU Indianapolis's $1M NIL budget can be compared against every Horizon program and all 357 Division I schools on The Sideline's NIL Tracker.
IU Indianapolis's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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LSU beat Oklahoma 63-28 in a playoff semifinal after leading 49-14 at halftime.
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