George Mason's NIL program is basketball-focused in the Atlantic 10.
The DC suburbs market gives GMU athletes some of the best commercial NIL access outside the major conferences.
TS
The Sideline Staff·NIL DeskGeorge Mason NIL Spending — $8.5M Est. 2026
Estimated NIL Spend
$8.5M
2025–26 est.
Top Sport
Men's Basketball
$6.5M
George Mason's NIL program is basketball-focused in the Atlantic 10.
The DC suburbs market gives GMU athletes some of the best commercial NIL access outside the major conferences.
The $8.5M figure above combines two sources permitted under the House v. NCAA settlement: George Mason's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Men's Basketball the largest single-sport allocation at $6.5M.
George Mason is estimated to spend $8.5M on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #107 nationally among Division I programs.
George Mason competes in the Atlantic 10 at the Basketball level.
Men's Basketball is George Mason's top NIL-funded sport with approximately $6.5M in estimated 2026 spending.
George Mason's $8.5M NIL budget can be compared against every Atlantic 10 program and all 357 Division I schools on The Sideline's NIL Tracker.
George Mason's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Alabama won the 2017 national title on a second-and-26 touchdown pass in overtime.
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