The Sideline NIL ReportColumbia Football
Columbia sideline stock
AJ Simpkins
QB · Senior · #12 · 6' 3" · 215 lbs
From Charlotte, NC
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Sideline market estimate
$110K
Columbia sideline stock
AJ Simpkins
QB · Senior · #12 · 6' 3" · 215 lbs
From Charlotte, NC
Loading live player file…
Sideline market estimate
$110K
Columbia sideline stock
QB · Senior · #12 · 6' 3" · 215 lbs
From Charlotte, NC
Live player file
Latest source check Aug 15, 2026
Position
Quarterback
Class
Senior
Jersey
#12
Height
6' 3"
Weight
215 lbs
Hometown
Sideline market estimate
$110K
Best current Sideline estimate based on role, roster, recruiting, current market evidence, and school-pool reconciliation.
Pool-accounting allocation: $101K
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
AJ Simpkins is a 6' 3" 215 lbs Senior Quarterback for Columbia and is listed by ESPN from Charlotte, NC. The Sideline places the player 2nd within the current Columbia football roster. The $110K headline is The Sideline's best current estimate and $101K is the allocation used to reconcile the sport pool.
Pool share by sport
6.3%
Football pool: $1.6M
Pool share of school
2.8%
Columbia roster market: $3.6M
Roster dollars tracked
$1.6M
Columbia Football pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Charlotte, NC
Roster status
Active
Current listing
Columbia Lions
Sideline Data Desk
Quarterbacks receive the strongest football premium because role scarcity, weekly visibility, and offensive control compound their market value. For AJ Simpkins, the current roster role, class, recruiting signal, program market, and available market evidence produce a $110K headline case.
The visible base estimate is $110K. The pool-accounting allocation is $101K, equal to about 6.3% of the Columbia football market. The player ranks 2nd on that roster.
School NIL Page
Columbia NIL
Full school breakdown, roster search, market tiers, and position-by-position comps.
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Other Columbia QB estimates.
