Alabama State is a SWAC program and HBCU with a developing NIL operation.
Football receives modest investment. The Montgomery market gives ASU athletes decent commercial NIL access.
TS
The Sideline Staff·NIL Desk
Estimated NIL Spend
$850K
2025–26 est.
Top Sport
Football
$500K
Alabama State is a SWAC program and HBCU with a developing NIL operation.
Football receives modest investment. The Montgomery market gives ASU athletes decent commercial NIL access.
SWAC level NIL
Track, baseball, volleyball, tennis, cross country
Hover any row for total spend & share of program budget.
Alabama State ranks #337 nationally in estimated NIL (Name, Image, and Likeness) spending for the 2025–26 athletic year, with a combined budget of $850K across all sports. As a FCS program in the SWAC, Alabama Statecompetes with the nation's top revenue-sharing and collective-funded programs to attract and retain top recruits, transfer-portal talent, and returning starters.
The Sideline's NIL Tracker compiles Alabama State's reported NIL figures from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry sources. Numbers reflect estimates of Alabama State's 2026 NIL budget allocations including football, men's basketball, women's basketball, baseball, softball, and Olympic sports where applicable. Football represents the largest single-sport allocation at $500K.
NIL spending at Alabama State continues to evolve following the House v. NCAA settlement, which permits direct revenue sharing with student-athletes starting in the 2025–26 academic year. Alabama State's figures include both the school's revenue-share allocation and third-party collective deals from boosters and alumni networks. For broader context, view our complete NIL Tracker rankings or compare Alabama State directly to other programs on the NIL Compare tool.
Alabama State is estimated to spend $850K on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #337 nationally among Division I programs.
Alabama State competes in the SWAC at the FCS level.
Football is Alabama State's top NIL-funded sport with approximately $500K in estimated 2026 spending.
Alabama State's $850K NIL budget can be compared against every SWAC program and all 357 Division I schools on The Sideline's NIL Tracker.
Alabama State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
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Kirby Smart has beaten Nick Saban's Alabama in three of their meetings since Smart was hired at Georgia. Smart was Saban's defensive coordinator for 7 years. The student has beaten the teacher three times.