Alabama State is a SWAC program and HBCU with a developing NIL operation.
Football receives modest investment. The Montgomery market gives ASU athletes decent commercial NIL access.
TS
The Sideline Staff·NIL DeskAlabama State NIL Spending — $850K Est. 2026
Estimated NIL Spend
$850K
2025–26 est.
Top Sport
Football
$500K
Alabama State is a SWAC program and HBCU with a developing NIL operation.
Football receives modest investment. The Montgomery market gives ASU athletes decent commercial NIL access.
The $850K figure above combines two sources permitted under the House v. NCAA settlement: Alabama State's direct revenue-share allocation and third-party collective deals funded by boosters, alumni, and corporate sponsors. We compile it from publicly disclosed contracts, collective funding announcements, athletic department reporting, and cross-referenced industry valuations, with Football the largest single-sport allocation at $500K.
Alabama State is estimated to spend $850K on NIL in the 2025–26 athletic year, including revenue-sharing allocations and third-party collective deals. This ranks #337 nationally among Division I programs.
Alabama State competes in the SWAC at the FCS level.
Football is Alabama State's top NIL-funded sport with approximately $500K in estimated 2026 spending.
Alabama State's $850K NIL budget can be compared against every SWAC program and all 357 Division I schools on The Sideline's NIL Tracker.
Alabama State's NIL budget combines two sources: the school's direct revenue-share allocation (capped at roughly $20.5M industry-wide following the House settlement) and third-party collective deals funded by boosters, alumni, and corporate sponsors.
Create a free account to share intel, analysis, and insights on this program's NIL situation.
LSU beat Oklahoma 63-28 in a playoff semifinal after leading 49-14 at halftime.
Stack Alabama State against any other program — side-by-side NIL spend by sport.
Compare Now
Free Weekly Newsletter
Every Sunday — top stories, transfer portal moves, NIL headlines, and the week's biggest plays. No spam, just sports.
Delivered every Sunday. Unsubscribe anytime.