Player profilePurdue Football
Purdue · Football
Jojo Johnson
WR · Freshman · #88 · 6' 4" · 180 lbs · 3★ recruit
From Goochland, VA
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Estimated NIL value
$85K
Purdue · Football
Jojo Johnson
WR · Freshman · #88 · 6' 4" · 180 lbs · 3★ recruit
From Goochland, VA
Loading live player file…
Estimated NIL value
$85K
Purdue · Football
WR · Freshman · #88 · 6' 4" · 180 lbs
★★★★★3★ RecruitFrom Goochland, VA
Estimated NIL value
$85K
Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.
Pool-accounting allocation: $80K
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
Jojo Johnson is a 6' 4" 180 lbs Freshman Wide Receiver for Purdue and is listed by ESPN from Goochland, VA. Jojo Johnson ranks 34th within the current Purdue football roster. The modeled value is $85K, with $80K allocated to reconcile the sport pool.
Pool share by sport
0.5%
Football pool: $14.9M
Pool share of school
0.3%
Purdue roster market: $26.15M
Roster dollars tracked
$14.9M
Purdue Football pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Live player file
Last updated Aug 31, 2026
Position
Wide Receiver
Class
Freshman
Jersey
#88
Height
6' 4"
Weight
180 lbs
Hometown
Goochland, VA
Roster status
Active
Current listing
Purdue Boilermakers
Recruit rating
3-star
Recruiting profile
3-star / No. 1754 nationally
Rating: 0.8567
High school: Benedictine
From: Richmond, VA
Class: 2026 / WR
Transfer history
Oregon State to Texas Tech
2026 portal cycle / Jan 7, 2026 / Immediate
Indiana to Bowling Green
2025 portal cycle / Feb 1, 2025 / Immediate
Notre Dame to Undecided
2022 portal cycle / Feb 1, 2022 / Immediate
Sideline Data Desk
The model rewards proven offensive skill players for touch volume, highlight potential, and consumer-facing visibility. For Jojo Johnson, the current roster role, class, recruiting signal, program market, and available market evidence produce a $85K headline case.
The visible base estimate is $85K. The pool-accounting allocation is $80K, equal to about 0.5% of the Purdue football market. The player ranks 34th on that roster.
We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.
Other Purdue WR estimates.
