
VMI · Football
Cole Varner
WR · Junior · #4 · 5' 10" · 181 lbs
From Mechanicsville, VA
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Estimated NIL value
$53K

VMI · Football
Cole Varner
WR · Junior · #4 · 5' 10" · 181 lbs
From Mechanicsville, VA
Loading live player file…
Estimated NIL value
$53K

VMI · Football
WR · Junior · #4 · 5' 10" · 181 lbs
From Mechanicsville, VA
Estimated NIL value
$53K
Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.
Pool-accounting allocation: $48K
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
Cole Varner is a 5' 10" 181 lbs Junior Wide Receiver for VMI and is listed by ESPN from Mechanicsville, VA. Cole Varner ranks 9th within the current VMI football roster. The modeled value is $53K, with $48K allocated to reconcile the sport pool.
Pool share by sport
3.0%
Football pool: $1.6M
Pool share of school
1.0%
VMI roster market: $4.65M
Roster dollars tracked
$1.6M
VMI Football pool-accounting sum
Recent game logs
0
No current game log available
Live player file
Last updated Sep 1, 2026
Position
Wide Receiver
Class
Junior
Jersey
#4
Height
5' 10"
Weight
181 lbs
Hometown
Mechanicsville, VA
Roster status
Active
Current listing
VMI Keydets
Sideline Data Desk
The model rewards proven offensive skill players for touch volume, highlight potential, and consumer-facing visibility. For Cole Varner, the current roster role, class, recruiting signal, program market, and available market evidence produce a $53K headline case.
The visible base estimate is $53K. The pool-accounting allocation is $48K, equal to about 3.0% of the VMI football market. The player ranks 9th on that roster.
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Other VMI WR estimates.
Recent player-specific reporting from school and national college-sports sources, newest first. NIL and endorsement stories are marked when relevant.