
Morehead State · Football
Jackson Lanier
RB · Senior · #28 · 5' 6" · 185 lbs
From Bluffton, SC
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Estimated NIL value
$24K

Morehead State · Football
Jackson Lanier
RB · Senior · #28 · 5' 6" · 185 lbs
From Bluffton, SC
Loading live player file…
Estimated NIL value
$24K

Morehead State · Football
RB · Senior · #28 · 5' 6" · 185 lbs
From Bluffton, SC
Estimated NIL value
$24K
Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.
Pool-accounting allocation: $21K
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
Jackson Lanier is a 5' 6" 185 lbs Senior Running Back for Morehead State and is listed by ESPN from Bluffton, SC. Jackson Lanier ranks 17th within the current Morehead State football roster. The modeled value is $24K, with $21K allocated to reconcile the sport pool.
Pool share by sport
1.3%
Football pool: $1.6M
Pool share of school
0.7%
Morehead State roster market: $3.15M
Roster dollars tracked
$1.6M
Morehead State Football pool-accounting sum
Recent game logs
1
Latest verified ESPN appearances
Live player file
Last updated Sep 1, 2026
Position
Running Back
Class
Senior
Jersey
#28
Height
5' 6"
Weight
185 lbs
Hometown
Bluffton, SC
Roster status
Active
Current listing
Morehead State Eagles
2026 season production
ESPN player feedRushing
6
Yards
0
Touchdowns
2
Carries
3.0
Average
8
Long
Career history
| Season | Team | YDS | TD | CAR | AVG | LNG |
|---|---|---|---|---|---|---|
| 2023 | Morehead State Eagles | 97 | 0 | 28 | 3.5 | 37 |
| 2024 | Morehead State Eagles | 12 | 0 | 5 | 2.4 | 6 |
| 2025 | Morehead State Eagles | 169 | 2 | 55 | 3.1 | 16 |
| 2026 | Morehead State Eagles | 6 | 0 | 2 | 3.0 | 8 |
| Career | All teams | 284 | 2 | 90 | 3.2 | 37 |
| Season | Team | REC | YDS | TD | AVG | LNG |
|---|---|---|---|---|---|---|
| 2023 | Morehead State Eagles | 3 | 8 | 0 | 2.7 | 6 |
| 2025 | Morehead State Eagles | 3 | 29 | 0 | 9.7 | 17 |
| Career | All teams | 6 | 37 | 0 | 6.2 | 17 |
| Season | Team | TOT | SOLO | SACK | INT | PD | FF | AST | YDS |
|---|---|---|---|---|---|---|---|---|---|
| 2025 | Morehead State Eagles | 4 | 1 | 0 | 0 | 0 | 0 | 3 | 0 |
| Career | All teams | 6 | 2 | 0 | 0 | 0 | 0 | 4 | 0 |
Sideline Data Desk
The model rewards proven offensive skill players for touch volume, highlight potential, and consumer-facing visibility. For Jackson Lanier, the current roster role, class, recruiting signal, program market, and available market evidence produce a $24K headline case.
The visible base estimate is $24K. The pool-accounting allocation is $21K, equal to about 1.3% of the Morehead State football market. The player ranks 17th on that roster.
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Other Morehead State RB estimates.
Recent player-specific reporting from school and national college-sports sources, newest first. NIL and endorsement stories are marked when relevant.