What is DJ Jefferson's estimated 2026 NIL value?

DJ Jefferson carries a projected 2026 NIL range of $243K to $397K, with a midpoint of $320K.

How does DJ Jefferson's NIL estimate fit inside Gardner-Webb's total?

DJ Jefferson's best current estimate is $320K. The pool-accounting allocation is $320K, about 7.4% of Gardner-Webb's market index and 17.3% of the men's basketball pool.

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Player profileGardner-Webb Men's Basketball

Gardner-Webb · Men's Basketball

DJ Jefferson

Q: How confident is the model in DJ Jefferson's NIL number?

Watchlist confidence at 58 out of 100. We have enough context to frame the range, but not enough sourced detail to call it tight.

G · Junior · #4 · 6' 4" · 220 lbs

From Richardson, TX

DJ Jefferson is a 6' 4" 220 lbs Junior Guard for Gardner-Webb and is listed by ESPN from Richardson, TX. DJ Jefferson ranks 2nd within the current Gardner-Webb men's basketball roster. The modeled value is $320K, with $320K allocated to reconcile the sport pool.

View Gardner-Webb NIL Page Open School Hub ESPN player profile

Estimated NIL value

2026 value

$320K

Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation.

Confidence meter

Watchlist confidence

We have enough context to frame the range, but not enough sourced detail to call it tight.

Pool share by sport

17.3%

Men's Basketball pool: $1.85M

Pool share of school

7.4%

Gardner-Webb roster market: $4.35M

Roster dollars tracked

$1.85M

Gardner-Webb Men's Basketball pool-accounting sum

Recent game logs

Latest verified ESPN appearances

Sourced from

ESPN

College Sports Commission

CBS Sports

Yahoo Sports

Live player file

Roster, recruiting and production

Live sources connected

Last updated Sep 2, 2026

Position

Guard

Class

Junior

Jersey

Height

6' 4"

Weight

220 lbs

Hometown

Richardson, TX

Roster status

Active

Current listing

Gardner-Webb Runnin' Bulldogs

2026 season production

ESPN player feed

Season Averages

7.6

Points

2.8

Rebounds

0.4

Assists

0.6

Steals

0.3

Blocks

41.9

Field goal %

Season Totals

205

Points

Rebounds

Assists

Steals

Blocks

41.9

Field goal %

Season Misc Totals

DD2

TD3

EJECT

TECH

FLAG

Career history

Season-by-season production

All available college seasons

Season AveragesCareer totals included

Season	Team	PTS	REB	AST	STL	BLK	FG%	3P%	FT%
2024	Tennessee Volunteers	3.0	2.0	0.0	0.0	0.0	100.0	100.0	0.0
2025	Longwood Lancers	3.7	2.3	0.4	0.6	0.3	46.2	27.3	85.7
2026	Gardner-Webb Runnin' Bulldogs	7.6	2.8	0.4	0.6	0.3	41.9	35.1	62.9
Career	All teams	6.2	2.6	0.4	0.6	0.3	42.9	34.2	66.7

Season TotalsCareer totals included

Season	Team	PTS	REB	AST	STL	BLK	FG%	3P%	FT%
2024	Tennessee Volunteers	3	2	0	0	0	100.0	100.0	0.0
2025	Longwood Lancers	48	30	5	8	4	46.2	27.3	85.7
2026	Gardner-Webb Runnin' Bulldogs	205	76	11	15	9	41.9	35.1	62.9
Career	All teams	256	108	16	23	13	42.9	34.2	66.7

Season Misc TotalsCareer totals included

Season	Team	TECH	AST/TO	STL/TO
2024	Tennessee Volunteers	0	0.0	0.0
2025	Longwood Lancers	0	0.8	1.3
2026	Gardner-Webb Runnin' Bulldogs	1	0.3	0.4
Career	All teams	1	0.4	0.5

Latest games

South Carolina Upstate SpartansFeb 28, 2026 · 71-6110 PTS · 7 REB · 0 AST · 1 STL L

UNC Asheville BulldogsFeb 27, 2026 · 77-718 PTS · 6 REB · 1 AST · 0 STL L

Radford HighlandersFeb 20, 2026 · 82-7010 PTS · 1 REB · 0 AST · 0 STL L

Charleston Southern BuccaneersFeb 17, 2026 · 75-666 PTS · 2 REB · 0 AST · 0 STL L

High Point PanthersFeb 14, 2026 · 112-870 PTS · 0 REB · 1 AST · 0 STL L

Winthrop EaglesFeb 13, 2026 · 103-853 PTS · 2 REB · 1 AST · 0 STL L

Presbyterian Blue HoseFeb 7, 2026 · 68-626 PTS · 4 REB · 0 AST · 0 STL L

Longwood LancersFeb 5, 2026 · 86-6611 PTS · 4 REB · 2 AST · 1 STL

Connected sourcesESPN roster profileESPN career statistics and game logs

Sideline Data Desk

Player market brief

2026 NIL Market Index

Lead guards receive a premium for possession control, scoring creation, and year-round visibility in the transfer and commercial markets. For DJ Jefferson, the current roster role, class, recruiting signal, program market, and available market evidence produce a $320K headline case.

The visible base estimate is $320K. The pool-accounting allocation is $320K, equal to about 17.3% of the Gardner-Webb men's basketball market. The player ranks 2nd on that roster.

Roster biography fields are imported from ESPN. Rankings, ranges, confidence, and valuation analysis are produced and maintained by The Sideline. The figures are market estimates, not salary or contract disclosures.Read the Sideline NIL methodology

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News, discussion, fan context, and the broader program view beyond NIL dollars.

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Where the number comes from

Aggregate roster market$4.35M

Men's Basketball pool$1.85M

Player midpoint$320K

Confidence score58/100

Same-room comps

Other Gardner-Webb G estimates.

Isaiah Hicks

Junior · #2

$425K

Paul Lindberg

Junior · #9

$243K

Ace Talbert

Junior · #25

$177K

Jacob Hudson

Sophomore · #6

$135K

Cameron Gales

Sophomore · #12

$101.5K

Colin Hawkins

Sophomore · #23

$82K

ESPN profile

Player profileGardner-Webb Men's Basketball

Gardner-Webb · Men's Basketball

DJ Jefferson

G · Junior · #4 · 6' 4" · 220 lbs

From Richardson, TX

Loading live player file…

Estimated NIL value

2026 value

$320K

DJ Jefferson

G · Junior · #4 · 6' 4" · 220 lbs

From Richardson, TX

Season

Team

PTS

REB

AST

STL

BLK

FG%

3P%

FT%

2024

Tennessee Volunteers

3.0

2.0

0.0

100.0

0.0

2025

Longwood Lancers

3.7

2.3

0.4

0.6

0.3

46.2

27.3

85.7

2026

Gardner-Webb Runnin' Bulldogs

7.6

2.8

0.4

0.6

0.3

41.9

35.1

62.9

Career

All teams

6.2

2.6

0.4

0.6

0.3

42.9

34.2

66.7

Season

Team

PTS

REB

AST

STL

BLK

FG%

3P%

FT%

2024

Tennessee Volunteers

100.0

0.0

2025

Longwood Lancers

46.2

27.3

85.7

2026

Gardner-Webb Runnin' Bulldogs

205

41.9

35.1

62.9

Career

All teams

256

108

42.9

34.2

66.7

Season

Team

DD2

TD3

EJECT

TECH

FLAG

AST/TO

STL/TO

2024

Tennessee Volunteers

0.0

2025

Longwood Lancers

0.8

1.3

2026

Gardner-Webb Runnin' Bulldogs

0.3

0.4

Career

All teams

0.4

0.5

Latest player news

Recent player-specific reporting from school and national college-sports sources, newest first. NIL and endorsement stories are marked when relevant.

No recent player-specific coverage turned up for DJ Jefferson. The profile, current roster data, game history, and market estimate remain available above.