Player profileTennessee Men's Basketball
Tennessee · Men's Basketball
Juke Harris
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Estimated NIL value
$4M
Tennessee · Men's Basketball
Juke Harris
Loading live player file…
Estimated NIL value
$4M
Tennessee · Men's Basketball
G · Sophomore · #2 · 6' 7" · 200 lbs
From Salisbury, NC
Live player file
Latest source check Aug 30, 2026
Position
Guard
Class
Sophomore
Jersey
#2
Height
6' 7"
Weight
Estimated NIL value
$4M
Modeled from role, roster, recruiting, current market evidence, and school-pool reconciliation; reviewed August 19, 2026.
Market benchmark: On3 published estimate .
Confidence meter
High confidenceThis value is strongly supported by current market evidence, roster role, and school-level spending context.
Juke Harris is a 6' 7" 200 lbs Sophomore Guard for Tennessee and is listed by ESPN from Salisbury, NC. Juke Harris ranks 1st within the current Tennessee men's basketball roster and No. 20 nationally across the tracked NIL market. The $4M modeled value is calibrated against current market evidence reviewed August 19, 2026. It is not a reported contract or salary figure.
Pool share by sport
31.7%
Men's Basketball pool: $12.6M
Pool share of school
7.8%
Tennessee roster market: $51.05M
Roster dollars tracked
$12.6M
Tennessee Men's Basketball pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
200 lbs
Hometown
Salisbury, NC
Roster status
Active
Current listing
Wake Forest Demon Deacons
2026 season production
ESPN player feedSeason Averages
35
GP
35
GS
35.2
MIN
6.7-15.1
Field goals
44.4
FG%
2.5-7.5
3PT
Season Totals
234-527
Field goals
44.4
FG%
87-262
3PT
33.2
3P%
195-249
FT
78.3
FT%
Season Misc Totals
0
DD2
0
TD3
1
DQ
0
EJECT
2
TECH
0
FLAG
Career history
| Season | Team | GP | GS | MIN | FG | FG% | 3PT | 3P% | FT |
|---|---|---|---|---|---|---|---|---|---|
| 2025 | Wake Forest Demon Deacons | 31 | 1 | 19.0 | 2.0-4.8 | 42.6 | 0.6-2.1 | 30.3 | 1.4-2.4 |
| 2026 | Wake Forest Demon Deacons | 35 | 35 | 35.2 | 6.7-15.1 | 44.4 | 2.5-7.5 | 33.2 | 5.6-7.1 |
| Career | All teams | 66 | 36 | 27.6 | 4.5-10.2 | 44.0 | 1.6-5.0 | 32.6 | 3.6-4.9 |
| Season | Team | FG | FG% | 3PT | 3P% | FT | FT% | OR | DR |
|---|---|---|---|---|---|---|---|---|---|
| 2025 | Wake Forest Demon Deacons | 63-148 | 42.6 | 20-66 | 30.3 | 44-74 | 59.5 | 22 | 66 |
| 2026 | Wake Forest Demon Deacons | 234-527 | 44.4 | 87-262 | 33.2 | 195-249 | 78.3 | 44 | 185 |
| Career | All teams | 297-675 |
| Season | Team | DD2 | TD3 | DQ | EJECT | TECH | FLAG | AST/TO | STL/TO |
|---|---|---|---|---|---|---|---|---|---|
| 2025 | Wake Forest Demon Deacons | 0 | 0 | 1 | 0 | 1 | 0 | 0.5 | 0.8 |
| 2026 | Wake Forest Demon Deacons | 0 | 0 | 1 | 0 | 2 | 0 | 1.2 | 0.8 |
| Career | All teams | 0 |
Latest games
Illinois State RedbirdsMar 22, 2026 · 78-75W
Navy MidshipmenMar 18, 2026 · 82-72L
Clemson TigersMar 12, 2026 · 71-62W
Virginia Tech HokiesMar 10, 2026 · 95-89 OTW
California Golden BearsMar 7, 2026 · 80-73L
Virginia CavaliersMar 4, 2026 · 75-70W
Syracuse OrangeFeb 28, 2026 · 88-83L
Boston College EaglesFeb 25, 2026 · 68-67Sideline Data Desk
Lead guards receive a premium for possession control, scoring creation, and year-round visibility in the transfer and commercial markets. For Juke Harris, the current roster role, class, recruiting signal, program market, and available market evidence produce a $4M headline case.
The visible base estimate is $4M. The pool-accounting allocation is $4M, equal to about 31.7% of the Tennessee men's basketball market. The player ranks 1st on that roster and No. 20 in The Sideline's national player index.
We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.
Other Tennessee G estimates.
| 44.0 |
| 107-328 |
| 32.6 |
| 239-323 |
| 74.0 |
| 66 |
| 251 |
| 0 |
| 2 |
| 0 |
| 3 |
| 0 |
| 1.0 |
| 0.8 |
