UCLA · basketball

Markell Alston

G · Freshman · #10 · 6' 1" · 185 lbs

From Queensbridge, NY

Estimated 2026 NIL Value

$82K to $240K

Midpoint estimate: $150Kmedium confidence

How we got there

UCLA total NIL spend$29M
Basketball pool share$3.77M
Average per roster spot$251.3K
Position (G) multiplier2.40x
Class year (Freshman) multiplier0.45x
Jersey heuristic1.10x

Estimates use public school spend, sport pool share, and player-specific multipliers. They do not include individual collective deals or production stats, so real values can vary.

Other UCLA Gs

Jamar Brown

Senior · #4

$610K

Skyy Clark

Senior · #55

$450K

Eric Dailey Jr.

Junior · #3

$510K

Donovan Dent

Senior · #2

$610K

Eric Freeny

Freshman · #8

$185K

Christian Horry

Freshman · #7

$185K

ESPN profile