Toledo · football

DJ Kelly

CB · Freshman · #27 · 6' 1" · 185 lbs

From Allentown, PA

Estimated 2026 NIL Value

$900 to $2.5K

Midpoint estimate: $1.5Kmedium confidence

How we got there

Toledo total NIL spend$9M
Football pool share$7.02M
Average per roster spot$66.9K
Position (CB) multiplier1.70x
Class year (Freshman) multiplier0.75x
Jersey heuristic1.00x
Roster role proxy0.06x

Estimates use school spend, sport pool share, roster role/depth proxies, and player-specific multipliers. Confirmed top-100 values override the model; all other values are independent estimates, not official disclosures.

Other Toledo CBs

Nasir Bowers

Senior · #0

$11.5K

Tyler McKinstry

Sophomore · #23

$2K

Hyajah Miller

Freshman · #11

$2K

Amare Snowden

Sophomore · #17

$2K

ESPN profile