South Carolina · football

Max Kelley

PK · Freshman · #21 · 6' 2" · 223 lbs

From Gallatin, TN

Estimated 2026 NIL Value

$12K to $35.5K

Midpoint estimate: $22Kmedium confidence

How we got there

South Carolina total NIL spend$36M
Football pool share$28.08M
Average per roster spot$267.4K
Position (PK) multiplier0.50x
Class year (Freshman) multiplier0.45x
Jersey heuristic1.10x

Estimates use public school spend, sport pool share, and player-specific multipliers. They do not include individual collective deals or production stats, so real values can vary.

Other South Carolina PKs

Peyton Argent

Sophomore · #48

$38K

William Joyce

Senior · #45

$67K

Mason Love

Freshman · #24

$22K

ESPN profile