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B.J. Davis-Ray

SMU · basketball

B.J. Davis-Ray

G · Freshman · #9 · 6' 6" · 195 lbs

From St. Louis, MO

Estimated 2026 NIL Value

$36.5K to $94K

Midpoint estimate: $66Kmedium confidence

How we got there

  • SMU total NIL spend$14.5M
  • Basketball pool share$1.89M
  • Average per roster spot$125.7K
  • Position (G) multiplier1.60x
  • Class year (Freshman) multiplier0.75x
  • Jersey heuristic1.12x
  • Roster role proxy2.40x

Estimates use school spend, sport pool share, roster role/depth proxies, and player-specific multipliers. Confirmed top-100 values override the model; all other values are independent estimates, not official disclosures.

Other SMU Gs

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