The Sideline NIL ReportNew Mexico Football
New Mexico sideline stock
Luke Moga
QB · Junior · #10 · 6' 1" · 208 lbs · 4★ recruit
From Phoenix, AZ
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Sideline market estimate
$255K
New Mexico sideline stock
Luke Moga
QB · Junior · #10 · 6' 1" · 208 lbs · 4★ recruit
From Phoenix, AZ
Loading live player file…
Sideline market estimate
$255K
New Mexico sideline stock
QB · Junior · #10 · 6' 1" · 208 lbs
★★★★Live player file
Latest source check Aug 20, 2026
Position
Quarterback
Class
Junior
Jersey
#10
Height
6' 1"
Weight
208 lbs
Hometown
From Phoenix, AZ
Sideline market estimate
$255K
Best current Sideline estimate based on role, roster, recruiting, current market evidence, and school-pool reconciliation.
Pool-accounting allocation: $1.0M
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
Luke Moga is a 6' 1" 208 lbs Junior Quarterback for New Mexico and is listed by ESPN from Phoenix, AZ. The Sideline places the player 1st within the current New Mexico football roster. The $255K headline is The Sideline's best current estimate and $1.0M is the allocation used to reconcile the sport pool.
Pool share by sport
29.4%
Football pool: $3.4M
Pool share of school
10.6%
New Mexico roster market: $9.4M
Roster dollars tracked
$3.4M
New Mexico Football pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Phoenix, AZ
Roster status
Active
Current listing
New Mexico Lobos
Recruit rating
3-star
Recruiting profile
3-star / No. 516 nationally
Rating: 0.8875
High school: Sunnyslope
From: Phoenix, AZ
Class: 2024 / QB
Transfer history
Oregon to New Mexico
2026 portal cycle / Jan 23, 2026 / Immediate
Sideline Data Desk
Quarterbacks receive the strongest football premium because role scarcity, weekly visibility, and offensive control compound their market value. For Luke Moga, the current roster role, class, recruiting signal, program market, and available market evidence produce a $255K headline case.
The visible base estimate is $255K. The pool-accounting allocation is $1.0M, equal to about 29.4% of the New Mexico football market. The player ranks 1st on that roster.
We search for NIL, deal, endorsement, and collective coverage so actual player articles are more likely to surface here.
Other New Mexico QB estimates.
