The Sideline NIL ReportGardner-Webb Men's Basketball
Gardner-Webb sideline stock
DJ Jefferson
G · Junior · #4 · 6' 4" · 220 lbs
From Richardson, TX
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Sideline market estimate
$320K
Gardner-Webb sideline stock
DJ Jefferson
G · Junior · #4 · 6' 4" · 220 lbs
From Richardson, TX
Loading live player file…
Sideline market estimate
$320K
Gardner-Webb sideline stock
G · Junior · #4 · 6' 4" · 220 lbs
From Richardson, TX
Live player file
Latest source check Aug 15, 2026
Position
Guard
Class
Junior
Jersey
#4
Height
6' 4"
Weight
220 lbs
Hometown
Sideline market estimate
$320K
Best current Sideline estimate based on role, roster, recruiting, current market evidence, and school-pool reconciliation.
Confidence meter
Watchlist confidenceWe have enough context to frame the range, but not enough sourced detail to call it tight.
DJ Jefferson is a 6' 4" 220 lbs Junior Guard for Gardner-Webb and is listed by ESPN from Richardson, TX. The Sideline places the player 2nd within the current Gardner-Webb men's basketball roster. The $320K headline is The Sideline's best current estimate and $320K is the allocation used to reconcile the sport pool.
Pool share by sport
17.3%
Men's Basketball pool: $1.85M
Pool share of school
7.3%
Gardner-Webb roster market: $4.4M
Roster dollars tracked
$1.85M
Gardner-Webb Men's Basketball pool-accounting sum
Coverage hits
0
No fresh NIL chatter found
Richardson, TX
Roster status
Active
Current listing
Gardner-Webb Runnin' Bulldogs
Sideline Data Desk
Lead guards receive a premium for possession control, scoring creation, and year-round visibility in the transfer and commercial markets. For DJ Jefferson, the current roster role, class, recruiting signal, program market, and available market evidence produce a $320K headline case.
The visible base estimate is $320K. The pool-accounting allocation is $320K, equal to about 17.3% of the Gardner-Webb men's basketball market. The player ranks 2nd on that roster.
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Gardner-Webb NIL
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Other Gardner-Webb G estimates.
